Bea Müller, a successful German-Dutch illustrator based in London, is known for her whimsical, colorful style that brings joy to every project. Whether you're just starting out or dreaming of going full-time, Bea shares her top three tips for launching a freelance illustration career.
Three Key Things For Getting Started as an Illustrator
• Finances
Have a backup income or savings when you’re starting out. It can take time to become a well-established illustrator—some people get successful quickly, but for others, it’s a longer journey. Having extra fnancial support allows you to focus on your drawing and style without the stress of needing to earn money from it right away.
• Style
It’s important to develop your own style so clients know what to expect, but try not to get too attached to it or come across as snobby. The right clients will be drawn to you for your work. Even after working with some high-profle names, I still see myself more as a service provider than an artist. I have to admit, most of my clients have been incredibly kind and easy to work with—I’ve rarely had any issues. However, there’s always the occasional one who requests some really hideous changes. Instead of getting into an argument, I stay polite, make the adjustments, and move on (and don’t include that work in my portfolio). It’s something that has happened only a few times, especially when I was just starting out. But, since I see myself as a service provider, I focus on delivering what’s asked and move on. This is when illustration shifts from being a passion to a job.
• Representation
You might want to consider joining an agency, but make sure your portfolio is top-notch and that you have experience working with clients. Do agencies bring in a ton of work? Not necessarily—I still find most of my clients myself. However, I’m not great with quoting, contract negotiations, or invoicing. Plus, it’s reassuring to know there’s always someone available to answer questions and offer support, which makes the freelance journey feel more like a team effort.
Discover more from Bea's world - From career insights to creative rituals, Bea Müller opens up in her full feature inside Issue 01 • New Beginnings.
Find her at beamuller.com
Follow her at @soleyandthebear
